SCEA calls the PSP a ‘gateway drug’ into consoles
SCEA senior marketing manager John Koller called the PlayStation Portable a “gateway drug” into the console world at the 6th annual Wedbush Morgan Securities Management Access Conference, recently held in New York City. He says that the company views the PSP as the entryway for many consumers, with the portable being their first console, according toGamesindustry. Some move onto the PS3. Sony likes that. “It’s become, from a gaming perspective, a lot different than I think we even envisioned it when we first launched it,” said Koller....